Franchising is a popular business model that has helped many entrepreneurs achieve success.

However, there are several myths and misconceptions surrounding this industry that can lead to confusion and misinformation.

We will debunk these three common franchising myths:

  1. It’s only fast food
  2. You need experience in the franchise field
  3. Franchises are only brick and mortar

Myth 1: Franchising is Only Fast Food

While fast-food restaurants are often the first thing that comes to mind when thinking about franchises, the truth is that franchising goes well beyond the fast-food industry.

In fact, franchises can be found in nearly 300 different industries, including:

  • Storage and warehousing
  • Assisted living services
  • Weight-loss centers

Only 24% of all franchise concepts fall into the quick-service restaurant category.

So, if you’re considering a franchise opportunity, don’t limit yourself to fast food; there are plenty of other options available.

Learn more about your franchising options from one of our franchise consultants.

Myth 2: You Need Experience in the Franchise Field

Many people believe that you need prior experience in the franchise industry to succeed as a franchise owner.

However, this is not the case.

Franchisors often provide comprehensive training programs that include both general business skills and specific service or product training.

In fact, some franchisors may prefer someone with no experience in the specific sector, as they can train them according to their established methods and systems.

While having relevant experience can be helpful, it is not a requirement for success in franchising.

Myth 3: Franchises are Only Brick and Mortar

The belief that franchises are only brick-and-mortar businesses is another common misconception.

While many franchises do operate physical locations, there are also online and home-based franchise opportunities available.

Some options for home-based franchises include:

The choice between brick-and-mortar and online or home-based franchises depends on the specific business and industry, as well as the entrepreneur’s preferences and goals.

Suggested Reading: How Do I Find The Right Franchise For Me?

Franchising Myths Debunked: Explore the Possibilities

Franchising is a diverse and versatile business model that offers opportunities in various industries, not just fast food.

Prior experience in the franchise field is not a requirement for success, as franchisors typically provide comprehensive training and support.

Additionally, franchises can be found in both brick-and-mortar and home-based areas, allowing entrepreneurs to choose the best fit for their goals and preferences.

The best way to find the franchise that fits your needs?

Connect with a franchise consultant, such as Franchise Matchmakers, to help guide you through the process!

By debunking these franchising myths, we hope you now have a clearer understanding of the franchising world and can make informed decisions about your business dreams.

Franchise Matchmakers is a team of franchising professionals dedicated to helping people explore business ownership as a career path. 

Contact us at to find out more about franchising options that may suit you.